Funny In Theory
Fun Is Good. That has been the St. Paul Saints Baseball Club's motto for 32 seasons. They are a minor league baseball team that has become known for their wacky, crazy, and sometimes outlandish promotions. From a nun giving massages during a game to ballpark-wide food and pillow fights, they are always trying to come up with that next big idea. Funny In Theory goes behind the scenes of the St. Paul Saints Entertainment Team with Entertainment Director, Joshua Will, and Vice President, Brand Marketing & Experience, Sierra Bailey. Together they will share stories about the entertainment side of the St. Paul Saints; they will talk about how different promotions came to be, strategies they use for coming up with ideas, behind the scenes details of games that fans haven't heard before, and, more often than not, they will get sidetracked and go off on a hilarious tangent. Because, like an on-field promo, no matter how much you plan for it to go one way, you never know which direction it may go. So join us every week for a good laugh and some insights into the world of the St. Paul Saints.
Funny In Theory
Tom Whaley | EP 92
In this continuation of Episode 91 of Funny In Theory, Sierra and Josh are joined by Tom Whaley. From 1993-98, Whaley served as the Saints’ Director of Operations and Assistant General Manager.
He spent two seasons as the Director of Corporate Sales for the Tampa Bay Devil Rays before joining the Goldklang Group in January 2001. He was principally involved in the start-up of the Can-Am League’s Brockton Rox and the construction of a new baseball stadium and conference center in the Boston suburb in 2002. A year later, he was on hand when the Rox won the league championship.
In August 2002, he returned to the Saints, assuming his current position as Executive Vice-President responsible for business development and was one of the instrumental people in making CHS Field a reality. He purchased an ownership interest in the Saints in 2005. He lives in Lino Lakes with his wife, Kathleen. Three grown children live in a galaxy far, far away. Whaley is the 2018 Board Chair for the St. Paul Area Chamber of Commerce. Whaley has stayed on as Executive Vice-President since the ownership change of the Saints from the Goldklang Group to Diamond Baseball Holdings in 2023.
